Years of professional experience
I'm a 31 year old no-nonsense marketing professional who always starts from business objectives and customer needs to come up with a performing marketing strategy. I'm proactive and driven by results with 9 years of experience in both B2B and B2C industries.
Years of professional experience
Azelis is a stock listed leading specialty chemicals and food ingredients distributor. With 14 market segments and active in over 55 countries, Azelis has a total of 3500 employees worldwide.
Being part of the Corporate Communications team in 2018 and 2019, I joined the global digital team at the end of 2019. I am now responsible for the go-to-market strategy and digital marketing around a new integrated online customer experience platform. Additionally, I'm rolling out a global lead generation strategy based on SEO, SEA and social media campaigns.
At LDV, I entered the Opel-team. We serviced the agency’s biggest client on a full time and 360° basis. Opel briefed our team on a wide range of on- and offline projects going from International TV adaptations and carline launch strategies to digital video campaigns, lead generation and tailored email campaigns. Additionally, our team also serviced Devos Lemmens for online and radio commercials and Blokker, A Belgian/Dutch discount chain.
At Boondoggle, I learnt how to manage big and small campaigns: from digital projects for Belgium’s biggest supermarket chain, to classic TV, radio and print campaigns for Betway, De Morgen (Belgian newspaper), Dorel, 11sports and Grohe. In my role as Campaign Manager, I managed the relationship with the client and worked on the campaign with the strategy, creative and design department.