Profil professionnel
Vue d'ensemble
Expérience professionnelle
Formation
Compétences
Personnalisé
Langues
Projets réalisés
Affiliations professionnelles
Frise chronologique
GeneralManager
SHAMEER PURDASY

SHAMEER PURDASY

General Manager
Brussels

Profil professionnel

Results driven and hands on General Manager.

I am a proven hospitality leader with over 10 years of experience . Having worked for Marriott Internationol and Radisson group among other brands have shaped me into a detailed oriented manager. I have collected an extensive experience in managing multiple Luxury full-service Hotels, large-scale renovations, and rebranding projects. My expertise lies in curating elevated hotel experiences within luxury lifestyle settings. Additionally, excelling in driving revenue through an active role in revenue management and leading sales teams to consistently exceed targets through direct involvement within the department. Possessing a deep understanding and extensive knowledge in developing customer experience strategies and achieving operational excellence. With a deep passion in building large teams and optimizing associate engagement, culture, and retention

Vue d'ensemble

15
15
years of professional experience
3
3
years of post-secondary education

Expérience professionnelle

General Manager

Moxy Brussels City Center
Bruxelles (Ixelles), Belgium
02.2020 - Actuel
  • Présentation de l'entreprise: (140 ROOMS & ONE 80 COVERS INDEPENDENT RESTAURANT) BELGIUM
  • Opening and positioning of the first Moxy by Marriott in Belgium as a quality benchmark on the market.
  • Constantly in top 10 EMEA on the intend to recommend guest satisfaction metric.
  • Top 5 in terms of RevPAR in our over 40 properties hotelco51 franchisee.
  • Excellent F&B skills, menu engineering, cost-control, Haccp, designing memorable experiences.
  • Always achieved budget forecasts, even in challenging times.
  • Benchmark of 9 over 10 in our employee's satisfaction surveys. Put in place a healthy, productive and respectful work environment.
  • Rewarded for excellent revenue monitoring, forecasting and administrative management.
  • Innovative thinking to keep the team motivated and drive by example.
  • Revenue driven with a detailed eye on cost.
  • Extensive knowledge of putting in place a sales and marketing strategy.
  • Brand development and positioning.
  • Food and beverage concept by putting in place a strong identity.
  • Launched and managed a successful standalone 80 covers restaurant concept.
  • Good at people recognition, development and promotion.
  • Multi-tasking ability.
  • Pre-opening skills, knowledge, and monitoring of the workflow to deadline.
  • Budget and P&L monitoring skills and put action plan in place to reach target if needed.
  • Talent retention.
  • GOR, GOP, RevPAR, Guest satisfaction metrics, OTA'S on constant increase year after year.
  • Reporting to Chief operating officer
  • (140 ROOMS & ONE 80 COVERS INDEPENDENT RESTAURANT) BELGIUM
  • Management d'une équipe de 45 personnes.

Senior Regional Sales Director

Courtyard Brussels EU and Moxy London Heathrow
Bruxelles
12.2016 - 02.2020
  • Présentation de l'entreprise: (150 ROOMS) and (405 ROOMS)
  • Opening of the new Courtyard Brussels EU by positioning the hotel as strong player in the EU district.
  • Reviewed business strategy and repositioning of Moxy Heathrow hotel and their restaurant as the place to be.
  • Overachieved revenue and room nights target on both properties since day one.
  • Understand the market and target the business accordingly.
  • Team player.
  • User friendly of all the different S&M tools such as hotelligence 360, MarRFP, One source, One yield.
  • Large Corporate, Mice and gov background portfolio.
  • Overlooking a team of 19 people including revenue team and marketing.
  • Reporting to the Director of Operations
  • (150 ROOMS) and (405 ROOMS)

Director of Sales

Radisson Red Brussels
Bruxelles
12.2015 - 11.2016
  • Présentation de l'entreprise: (150 ROOMS)
  • Opening and positioning of the first Radisson Red worldwide.
  • Excellent record in terms of revenue and business share on the Brussels Market.
  • Showcase the brand on local and international market.
  • Organize client event.
  • Proactive mindset.
  • Ability to work independently and report to the GM directly.
  • Put in place a targeted database to fit the concept.
  • Recruiting and training of new hire.
  • (150 ROOMS)

(Acting) Director Of Sales

Metropole Hotel
Bruxelles
01.2013 - 11.2015
  • Présentation de l'entreprise: (251 ROOMS AND CONFERENCE CENTER)
  • Developed market of this historical ultra-high-end property.
  • High focus on the competitive Brussels corporate, government and MICE segments.
  • Put in place revenue strategy together with the revenue manager.
  • Handle a team of 15 people, sales, revenue and marketing.
  • Put in place development strategy for the different segments and monitor ROI.
  • Set goals for the sales team with incentives if goals are overachieved.
  • Reporting to the owner with clear communication.
  • Put in place an action plan after the attack in Brussels.
  • Enhance guest satisfaction.
  • Develop talents.
  • (251 ROOMS AND CONFERENCE CENTER)

Formation

BACHELOR DEGREE - HOTEL MANAGEMENT

CERIA INSTITUTE
Bruxelles (Anderlecht)
09.1994 - 01.1997

Compétences

  • Operational efficiency

  • Budgeting

  • Motivator & Leader

  • Guest Satisfaction acumen

  • Employee Engagement/ Team leadership

  • Project Management

  • P&L oversight / forecasting

  • Hotel Management

Personnalisé

  • Hilda Diodati, Head of sales, h.diodati@nh-hotels.com
  • Karen Verbiest, General Manager, Sheraton Brussels, karen.verbiest@marriott.com

Langues

Français
Bilingue
Anglais
Bilingue
Néerlandais
Intermédiaire
Hindi
Intermédiaire

Projets réalisés

Created an NGO to school needy children in India

Affiliations professionnelles

Hilda Diodati
Head of sales
h.diodati@@nh-hotels.com


Jeroen Borremans

Regional Director of Operations

France, Belgium and Danemark

Jeroen.borremans@hotelco51.com

Frise chronologique

General Manager

Moxy Brussels City Center
02.2020 - Actuel

Senior Regional Sales Director

Courtyard Brussels EU and Moxy London Heathrow
12.2016 - 02.2020

Director of Sales

Radisson Red Brussels
12.2015 - 11.2016

(Acting) Director Of Sales

Metropole Hotel
01.2013 - 11.2015

BACHELOR DEGREE - HOTEL MANAGEMENT

CERIA INSTITUTE
09.1994 - 01.1997

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SHAMEER PURDASYGeneral Manager