SANDRA DE NYS

· Creation of Proximus Ambassadorship Program – Lead generation tool for team members external contractors and clients – Program represents nearly 5% of total Proximus sales

· Daily management of the Proximus ambassadorship program

· Responsible of Annual roadmap, strategy, budget, communication plan and implementation of ambassadorship program and sales lead initiatives

· Project management of mobile application, and omnichannel digital tools/campaigns

· New supplier: selection process and contract negotiation (new apps and customer platform)

· Dealer remuneration – manage dealership remuneration strategy

· Belgacom TV- Add value to TV products, benchmark with other countries, lead new initiatives, push sale of TV content (bouquet and video on demand)

· Prepaid customers - Determine strategy and campaign philosophy in order to push prepaid conversions towards post-paid tariff plans

· Post-paid mobile - Determine marketing strategy for promo hoppers and carousel between operators

· Approve pricing of new products

· Define, develop and implement new tariff plans, reloading techniques and promotions with the purpose to increase market share

· Lead with agencies the above and below-the-line communication

· Manage timeline and budget

· Lead market research studies and new concept testing

· Develop a new range of campaigns and direct marketing techniques in order to pamper and retain high valued customers

· In depth analysis of high valued customers and their behaviors

· Define Annual Marketing Plan for high valued customers and manage budget

· Manage and coach a team Junior Offer Managers

· Develop and implement offers in order to retain the current client base and reduce churn

· Lead Direct Marketing and Telesales Campaigns

· Participate in the Annual Budget and Marketing Plan

1998-2000 Temporary & maternity replacements - Brussels

PricewaterhouseCoopers

Marketing and Events - Marketing Officer

· Organise External events in order to promote PWC services and team building events

Levi Strauss

Residential Marketing - Marketing Analyst

· Prepare trend analysis and recommendations for marketeers

Cisco Systems, Inc

Marketing and Sales - Project and Business Analyst

· Project management: internet and intranet web development

Identify business risks, assess the effectiveness of the controls and submit recommendations

· Prepare credit proposals for approval of line of credit for French corporations