Jishya Keerthika Basisetty
Summary
Experienced in data analytics, business intelligence and machine learning. Skilled at converting complex datasets into actionable insights, developing dashboards, and monitoring KPIs to drive business decisions. Proficient in Python, SQL, BI tools and Excel, with strong communicative, collaborative and analytical skills
Overview
3
3
years of professional experience
Work History
Data Scientist
Colruyt Group
06.2024 - Current
- Built and deployed data-driven models to analyze customer behavior, product performance, price elasticity, promotional effectiveness and marketing campaign impact, supporting data-led decision-making across retail operations.
- Developed and maintained interactive dashboards to track key customer and store performance KPIs, enabling teams to monitor trends and act on insights in real time.
- Produced monthly analytical reports for business stakeholders, summarizing performance of categories, stores, and promotions, and highlighting actionable recommendations.
- Conducted deep-dive analyses using statistical methods and machine learning techniques to identify growth opportunities, optimize pricing strategies and improve product assortment.
- Collaborated with cross-functional teams (marketing, finance, store operations) to translate analytical insights into business strategies and measurable performance improvements.
Data and Information Trainee
Colruyt Group
10.2023 - 05.2024
- Completed a 1-year rotational traineeship across multiple teams, including Data Stewardship, BI Engineering, Data Analytics and Data Science, gaining hands-on experience across the full data lifecycle.
- Identified and resolved duplicate customer data issues, proposing data quality improvements that reduced duplications by 30%, using Informatica data management tools.
- Designed and developed a BI dashboard to monitor transfer rates and timesheet activity for the Data & Analytics management team, and successfully deployed it for operational use.
- Analyzed promotional effectiveness of key retail products using machine learning techniques, providing insights that supported more effective pricing and promo decisions.
- Participated in on-the-job training, working closely with supervisors and coworkers and asking appropriate questions.
Data Analyst Intern
UZ Brussel
02.2023 - 06.2023
- Developed BI dashboards using industry-standard tools to support healthcare staff, delivering regular KPI reports that improved operational visibility and decision-making.
- Designed a strategic KPI dashboard by performing initial KPI analysis, conducting data extraction and engineering, and building a user-friendly reporting interface.
- Enhanced existing dashboards by adding new features and improving functionality, resulting in better usability and more accurate performance tracking.
- Led business requirements analysis with stakeholders and end users, capturing needs and translating them into clear technical specifications.
- Used JIRA to manage and track BI dashboard development, ensuring timely delivery of reporting initiatives and alignment with stakeholder expectations
Education
Bachelor of Science - Information And Communication Technology
University of Rome Tor Vergata
Rome07-2021
Skills
- Microsoft Excel
- SQL
- Microsoft Office 365
- Python
- Data Analysis and Visualisation
- Machine Learning
- Informatica Power Tools
- JIRA
- Tableau, Power BI , Qlik Sense
SOFT SKILLS
- Communication
- Data Storytelling
- Analytical Thinking
- Collaboration
- Teamwork
- Adaptability
- Learning Agility
- Time Management
- Prioritization
- Requirement Gathering
Timeline
Data Scientist
Colruyt Group
06.2024 - Current
Data and Information Trainee
Colruyt Group
10.2023 - 05.2024
Data Analyst Intern
UZ Brussel
02.2023 - 06.2023
Bachelor of Science - Information And Communication Technology
University of Rome Tor Vergata