Freeletics & Peloton
Felix Lander
Managing Director, Business Insider Deutschland GmbH
Berlin
Summary
Collaborative, hands-on and results-oriented executive with extensive experience in digital media, business strategy, and revenue growth. Proven track record in leading high-impact initiatives. Expertise in sales, marketing, business development, finance, and organizational leadership, with a strong focus on driving operational efficiency and revenue generation. Adept at managing large teams and coordinating cross-functional projects.
Overview
12
12
years of professional experience
2
2
Certifications
Work History
Managing Director
Business Insider Deutschland GmbH
Berlin
07.2022 - Current
- Built profitable digital media company and award-winning media brand.
- Built highly performative team of 80+ people.
- Drove bottom-line results through data-driven decision-making and rigorous financial analysis.
- Promoted culture of continuous learning by investing in employee development programs and resources.
- Cultivated strong organizational culture built on integrity accountability teamwork.
Chief Revenue Officer (Authorized Sigantory)
Business Insider Deutschland GmbH
Berlin
05.2019 - 06.2022
- Built high-performing sales and commerce teams, consistently achieving revenue goals.
- Doubled revenues within 3 years.
- Managed financial, operational and human resources to optimize business performance.
- Managed partnerships and strategic business relationships by negotiating contract terms and handling conflicts.
- Developed key operational initiatives to drive and maintain substantial business growth.
- Introduced cutting-edge CRM tool that improved data-driven decision-making and automation of finance processes
Head of New Platforms // Business Strategy
BILD
Berlin
05.2017 - 04.2019
- P&L responsibility
- Established effective verticalization strategy, building seven figure audiences on Instagram, Facebook, YouTube, and Snapchat.
- Negotiated six-figure deals with US platforms.
- Developed innovative monetization opportunities on social media platforms.
- Conducted comprehensive market research and analysis to identify emerging trends and potential areas of expansion.
Chief of Staff to the Publishing Director
BILD
Berlin
09.2015 - 05.2017
- Provided comprehensive administrative and organizational support to publishing management, focusing on cross-group and digital initiatives.
- Supported executive leadership in decision-making processes by providing insightful data analyses and preparing decision proposals.
- Successfully managed complex projects from inception to completion, guaranteeing timely delivery and excellent results.
- Reliably coordinated key tasks such as risk management, compliance reports, brand objections, and preparation of questionnaire for annual general meeting.
- Led project team for launch of digital urban lifestyle portal.
- Successfully organized industry leading events.
Management Trainee, Strategic Investments
Axel Springer SE
Berlin
02.2014 - 08.2015
- Prepared business cases and decision templates for multi-million dollar M&A deals.
- Prepared successful pitch for rights tender of EURO 2020.
- Contributed to data-driven growth projects for one of world's leading mobile fitness apps Runtastic.
- Conducted in-depth analyses of digital trends and innovations in journalism, providing strategic insights and recommendations to top management of Germany's biggest news brand BILD.
Co-Founder
Whitebox Concepts GmbH
Mannheim / Berlin
04.2012 - 10.2013
- Developed mobile fitness app to enable users to track their activity and stay motivated through engaging gamification features.
- Successfully secured six-figure funding from business angel investors.
Co-Founder
KLM Mobile Solutions GmbH
Mannheim
04.2012 - 10.2013
- Successfully developed cutting-edge smartphone application designed to help universities create enhanced mobile experience for students.
Education
Master of Science - Management
University of Mannheim
Mannheim 04.2001 -
Bachelor of Science - International Business Administration
University of Tübingen
Tübingen, Germany 04.2001 -
Skills
Empathetic Leadership
Company Building
Revenue Growth
Data-driven Strategic Planning
Strategic Partnerships
Financial Management
Customer-centric Product Development
Accomplishments
- kress Top 25 Newcomer of the Year in Media in 2021
Interests
Healthy Lifestyle
My two little boys!
Certification
UNIcert IV – Business English (CEFR level C2)
Timeline
Managing Director
Business Insider Deutschland GmbH
07.2022 - Current
Chief Revenue Officer (Authorized Sigantory)
Business Insider Deutschland GmbH
05.2019 - 06.2022
Head of New Platforms // Business Strategy
BILD
05.2017 - 04.2019
Chief of Staff to the Publishing Director
BILD
09.2015 - 05.2017
Management Trainee, Strategic Investments
Axel Springer SE
02.2014 - 08.2015
Co-Founder
Whitebox Concepts GmbH
04.2012 - 10.2013
Co-Founder
KLM Mobile Solutions GmbH
04.2012 - 10.2013
Master of Science - Management
University of Mannheim
04.2001 -
Bachelor of Science - International Business Administration
University of Tübingen
04.2001 -
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