María Elena SANTIAGO CID

• Vice-President Women4Cyber (W4C) Foundation, non-profit European private foundation with the objective to promote, encourage and support the participation of Women in the field of cybersecurity www.women4cyber.eu. Member of the Administrative Body
• Sector: European and International charitable trust.

• European Committee for Standardization (CEN) and European Committee for Electrotechnical Standardization (CENELEC), Belgium www.cencenelec.eu
• European Committees for Standardization. Its vision is to make a major contribution to the welfare of citizens through the development of European standards, removing barriers to trade, creating new markets and cutting the costs of business
• Proficient at motivating staff to peak performance and utilize team approach to drive results, ensuring that European policy and legislation address standardization in order to achieve goals. Strong ability to deliver strategic vision, analytics, and thought leadership with potential to communicate at all levels within the organization along with an ability to command over Spanish, English, and French.
• Preparing sound-decisions for the Boards and General Assemblies of both associations, as well as the preparation of policy proposals. it is a task of the Director-General to ensure the proposals build on commonalities and address differences.
• Led strategic initiatives to enhance standardization processes across multiple technologies and sectors (e.g. AI, cybersecurity sustainability, and recently defense and space) managed relationships with government (European Institutions, UN and WTO) and international organizations, like ISO, IEC or ETSI, to foster collaborative standard development efforts.
• Collaborated with stakeholders to develop and implement comprehensive standards frameworks
Directedcted cross-functional teams to achieve alignment on regulatory compliance objectives,
• Oversaw the integration of technological advancements into existing standardization processes,
• Facilitated cross-functional collaboration for improved decision-making processes within the organization and transformed organizational culture to embrace continuous improvement, leading by example and mentoring teams.
• From 2017 to 2019 - member of the REFIT Stakeholders Platform, set up to advise on reducing burden in European legislation and of the ENISA stakeholders Platform (PSG) advising its executive management.
• As head of the CEN-CENELEC Management Centre, Facilitated cross-functional collaboration for improved decision-making processes within the organization.
• Sector: European and International Standardization

• European Committee for Electrotechnical Standardization (CENELEC), rue de la Loi 200, 1040 Brussels, Belgium.
• Headed the CENELEC Central Secretariat of 23 people and was the Chief Executive of the CENELEC Board and represented the executive in the Joint Presidents’ Group of CEN-CENELEC Standardization (SOGS) and IEC-CENELEC Management Coordination Group.
• Directed strategic initiatives to enhance electrotechnical standards across European markets,
• Streamlined communication between member countries to foster collaboration on standard development
• Business or sector: European and International Standardization

• AENOR was the Spanish Association for Standardization & Certification. It is responsible for representing Spain in ISO & IEC and their regional equivalents, CEN & CENELEC. AENOR is a private entity. AENOR employed 450 people with an annual budget of 50M€.
• As Director of External Relations, responsible for relations between AENOR and the Spanish public administrations at the international level (e.g. the European Commission; World Trade Organization) and was a member of the ISO General Assembly.
• Proposed strategic plan for AENOR communications activities, directing the association’s magazine articles and frequent speaker at conferences.
• Negotiated and led AENOR technical assistance programmes in Central & Eastern Europe, leading more than 14 projects. Oversaw the creation in 2001 of AENOR International, a subsidiary comprising AENOR Chile, AENOR Italy and AENOR Mexico.
• Co-managed the Mercosur Business Forum (MEBF) held in Madrid in May 2002. Participants included Prime Minister Aznar of Spain, and European Commissioners.
• Project Manager of Quality Summits in the Spanish Autonomous Communities of Andalucía, Aragón, Extremadura, Galicia, Murcia. . .). Each summit of up to 1100 participants was chaired by the President of the Community and attended by enterprises certified by AENOR.
• Sector: National, European and International Standardization

• Directorate-General III – Industry – European Commission – Rue de la Loi 200, 1049 Brussels, Belgium - today DG GROW
• Responsible for negotiating the implementation of directives in the electrotechnical field with Member States and for coordinating market surveillance programmes.
• Participated in the development of MRAs between the EU and other countries: Australia, Japan, New Zealand, Switzerland and the USA. Supported the completion of the sectoral MRAs with Australia, New Zealand and the USA.
• Participated in accession discussions with Bulgaria, Cyprus, the Czech Republic, Estonia, Hungary, Latvia, Lithuania, Malta, Poland, Romania, Slovakia and Slovenia.
• Wrote the formal Guidelines for the application of the Electromagnetic Compatibility Directive.
• Self-motivated, with a strong sense of personal responsibility.
• Passionate about learning and committed to continual improvement.
• Developed and maintained courteous and effective working relationships.
• Business or sector: European Public Administration

• AENOR, Calle Génova 6, 28004, Madrid, Spain www.aenor.es ; www.une.org
• Represented AENOR in the Technical Boards of IEC and CENELEC.
• Advised the Spanish government on electrotechnical standardisation issues, especially those related to European directives.
• A member of various working groups within the Spanish Energy & Industry Ministry.
• Oversaw the creation of 13 Spanish technical committees and managed the adoption of 5.000 European standards in the electrotechnical sector.
• Sector: National, European and International Standardization

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