Cameri Ranjitkar
Wholesale
Summary
Results-driven Marketing and Wholesale Specialist with a strong background in developing and implementing strategic marketing initiatives to drive sales growth and enhance brand presence. Adept at managing wholesale operations, including account management, inventory control, and market analysis. Proven ability to build and maintain relationships with key partners, negotiate favorable terms, and identify new market opportunities. Skilled in leveraging data insights to inform decision-making and optimize marketing campaigns. Passionate about delivering exceptional client experiences and achieving organizational objectives through innovative strategies.
Overview
6
6
years of professional experience
Work History
Wholesale Manager EMEA & USA
AURALEE
10.2023 - Current
- Achieved a 30% increase in wholesale sales year-over-year by implementing targeted marketing strategies and expanding the partner network across EMEA and the USA - total of 163 accounts.
- Led the launch of the brand in Middle East - Bloomingdales and Harvey Nichols Dubai.
- Manage daily account activities, such as inventory availability, swaps, and returns, to ensure inventory levels meet customer needs.
- Negotiated exclusive distribution agreements with top-tier wholesalers Highsnobiety, KITH, Galeries Lafayette, Dover Street Market London enhancing brand prestige and driving a 25% increase in market share.
- An expert in JOOR, Zedonk, and Salesforce, as well as an organizer of the semiannual Paris Fashion Week Showroom.
Brand & Marketing Manager
Hand & Lock LTD
07.2021 - 08.2023
- In charge of creative production for three brand entities: Bespoke, E-commerce and Hand & Lock Prize for Embroidery - Embroidered Arts Exhibition.
- Directed all creative marketing efforts for campaigns using both digital and traditional marketing techniques.
- Ensured marketing initiatives and performance by working with agencies and stakeholders.
- Budgeted, organized, and managed expenses
- Working closely with creative partnerships such as Burberry, House of Hackney, Annabel's, Liberty, Harrods, Queen of Malaysia, V&A Museum, Jessica McCormack for bespoke productions.
- Leading marketing campaigns for the first Embroidered Arts Exhibition, selling more than 2,000 tickets as well as online and physical events including the American and Australian markets.
Digital Marketing and Partnership Manager
Bankside Hotel, Marriott International, Inc.
10.2018 - 06.2021
- Awarded the position of Digital Marketing and Partnership Manager after joining the company as a Digital Marketing Executive.
- Launched the new Marriott Autograph Collection Hotel focused on art, creativity and sustainability generating £1MM profit in its first year, winning Condé Naste Best Sustainable hotel 2019 & Hot list 2019 award.
- Oversees all communication and marketing efforts, continually enhancing visibility.
- Areas of oversight include website, social media, newsletter, annual report, budget planning, press releases, and partnership management.
- Responsible to identify, engage and sign partnership agreements.
- Notable partners: Southbank Center, Young Vic and Old Vic Theatre, London Design Festival, Pai Skincare, The Lady Garden Foundation & Crafts Council.
Education
MBA - Luxury Brand Management
International Fashion Academy (IFA)
Paris, France05.2018
Bachelor of Arts - Business Administration And Management
Cardiff Metropolitan University
Cardiff, Wales09.2017
Timeline
Wholesale Manager EMEA & USA
AURALEE
10.2023 - Current
Brand & Marketing Manager
Hand & Lock LTD
07.2021 - 08.2023
Digital Marketing and Partnership Manager
Bankside Hotel, Marriott International, Inc.
10.2018 - 06.2021
MBA - Luxury Brand Management
International Fashion Academy (IFA)
Bachelor of Arts - Business Administration And Management
Cardiff Metropolitan University
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