Summary
Overview
Work History
Education
Interests
PERSONAL SITUATION
Software
Timeline
Generic
BADIR SHIR

BADIR SHIR

Owner Doubley BV
Maasmechelen

Summary

After graduating for my bachelor’s degree in electrical engineering, I started as technical support engineer in the electronic security industry at Tyco. Realizing that my people skills were unused in a pure technical role I decided to turn my career in a commercial direction. For the next 10 years I worked for large multinationals and start-ups in commercial roles ranging from key account manager to sales director. While doing my EMBA at Maastricht University I got interested in Marketing and landed a job with Bosch Security and Safety as regional product marketing manager EMEA. Now I work as an independent contractor for NVT Phybridge and PVS. My character is described by persons around me as: honest, what you see is what you get, determined and ambitious. Creative Business Development Manager with impressive track record of improving sales and growing company customer base. Innovative program management, strategic planning and team leadership skills. Successful team builder with exceptional communication abilities.

Overview

15
15
years of professional experience
5
5
Languages

Work History

Business Development Manager

PVS
Hasselt
03.2025 - Current
  • Responsible for business development in Africa for Audac, Procab and Caymon products.

Regional Sales Representative BeNeLux & DACH

NVT Phybridge
06.2024 - Current
  • Managed comprehensive sales and marketing efforts within Belgium, Netherlands, Luxembourg, Germany, Austria, and Switzerland for NVT Phybridge products.

Senior Video Sales Head North & West Africa

Bosch Security and Safety
03.2022 - 05.2024
  • Executed GTM strategy with full P&L responsibility in North and West Africa. Achieved sales quotas and margin goals while nurturing talent in diverse teams. Coached pre-sales and marketing professionals across different regions to drive results.

Senior product Marketing Manager EMEA

Bosch Security and Safety
12.2016 - 02.2022
  • Directed product portfolio management from development to phase-out, ensuring successful product launches. Boosted sales via targeted strategic marketing campaigns. Led a virtual team of senior product marketing managers throughout EMEA, enhancing teamwork and results.

Regional Sales Manager BeNeLux

Tyco International
01.2013 - 11.2016
  • Accountable for exceeding sales targets in Benelux region for JCI Video Systems, Intrusion, and Access Control products

Regional Sales Director DACH

Avigilon
01.2011 - 12.2012
  • Building sales frameworks and driving brand recognition for Avigilon’s (now part of Motorola) Video Systems and Access Control products from the ground up.

Education

MBA - Business Administration

Maastricht University
Maastricht, Netherlands
01.2017

Bachelor of Science - Electrical Engineering

Hogeschool Zuyd
Heerlen, Netherlands
01.2002

High School Diploma -

Euro College Maastricht
Maastricht, Netherlands
01.1998

Interests

Riding my motorcycle, Sports (football, volleyball, spinning), Making music (Guitar), Reading and travelling

PERSONAL SITUATION

Divorced, 2 children (22 and 16).

Software

Microsoft Office

SAP

SAP CRM

Salesforce

Microsoft Dynamics

Timeline

Business Development Manager

PVS
03.2025 - Current

Regional Sales Representative BeNeLux & DACH

NVT Phybridge
06.2024 - Current

Senior Video Sales Head North & West Africa

Bosch Security and Safety
03.2022 - 05.2024

Senior product Marketing Manager EMEA

Bosch Security and Safety
12.2016 - 02.2022

Regional Sales Manager BeNeLux

Tyco International
01.2013 - 11.2016

Regional Sales Director DACH

Avigilon
01.2011 - 12.2012

MBA - Business Administration

Maastricht University

Bachelor of Science - Electrical Engineering

Hogeschool Zuyd

High School Diploma -

Euro College Maastricht
BADIR SHIROwner Doubley BV